How did Henry J. Heinz Achieve Such Extraordinary Success?

Source : A Touch of Business.com

HARD WORK. This phrase comes to mind when reading about business leader Henry J. Heinz, whose products’ presence on just about every table makes people include him as one of the greatest business leaders in American history.

Henry J. Heinz – Working Since Nine!

Heinz was one of eight children born to German immigrants Heinrich Heinz and Anna Margareta Schmitt.

He was born in Birmingham, Pennsylvania, but the family would later move to Sharpsburg (on the outskirts of Pittsburgh).

Heinz started in ‘business’ very young. At just six years old, he was already helping his mother look after a backyard garden from which they sold vegetables to neighbors. At age eight, young Heinz would be selling produce already door-to-door!

By the time Heinz reached 17, he was already earning $2,400 annually, a staggering amount during those times.

Laying the Foundation for Heinz

In 1869, Heinz founded his first company – the Heinz Noble & Company with L.C. Noble – to sell horseradish but it was not successful and it ended in bankruptcy in 1875.

Never the one to just give up, Heinz established F & J Heinz with family members and started selling products, one of which was tomato ketchup. In 1888, Heinz bought out his partners and re-organized the firm to the H. J. Heinz Company and it is still the name of the firm to this day.

As a business leader , Heinz was known to be fair in his treatment of employees and was a great supporter of safe and sanitary food practices. In fact, in 1906, he lobbied in favor of the Pure Food and Drug Act. He was also known to be very involved in church activities and did many philanthropic works during his lifetime.

The Henry J. Heinz Quick Bio

• Full name: Henry John Heinz
• Birth date: October 11, 1844 (died May 14, 1919)
• Birth place: Birmingham
• Key success traits: a hard worker to the core, a strategist, never a quitter
• Company: H. J Heinz Company
• Industry: Food & Tobacco

Tidbit:
Heinz’ well-known tagline “57 varieties”, applied in 1896, actually bears no actual meaning. Heinz just happened to like a shoe store ad he saw while in New York City which said “21 styles” and wanted to copy it. In reality, Heinz was already selling more than 57 types of products at the time the slogan was introduced.

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